proposal tesis jadi

8/12/2019 Proposal Tesis Jadi

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ANALISIS STRATEGI RUMAH SAKIT SWASTA X

DALAM MENGHADAPI ASURANSI KESEHATAN NASIONAL

PROPOSAL TESIS

Disusun oleh

MUALLIM HAWARI

20111030110

PROGRAM PASCA SARJANA

MAGISTER MANAJEMEN RUMAH SAKIT

UNIVERSITAS MUHAMMADIYAH YOGYAKARTA

2013


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LEMBARPENGESAHAN

PROPOSAL TESIS

ANALISIS STRATEGI RUMAH SAKIT SWASTA X

DALAM MENGHADAPI ASURANSI KESEHATAN NASINAL

Diaj!a" O#$%&

MU'ALLIM HAWARI20111030110

Ta"((a#) Ja"a*i 2013

D+,$" P$-.i-.i"()

/* A*#i"a D$i) MK$,) AAAK

ii


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PERNYATAAN

Den!"n ini s"#" $en#"%"&"n '"h(" %esis ini 'u&"n $e)u*"&"n h"sil *l"!i"% &"%"

o)"n! l"in+ $el"in&"n h"sil &")#" s"#" sen,i)i ,"n 'elu$ *e)n"h ,i%e)'i%&"n oleh

*ih"& $"n"*un- De$i&i"n *e)n#"%""n ini s"#" 'u"% ,en!"n se'en").'en")n#" ,"n

"*"'il" ,i&e$u,i"n h")i "," #"n! $en!&l"i$ '"h(" &")#" ini ","l"h $ili& o)"n!

l"in ,"n ,i'en")&"n se/")" hu&u$+ $"&" s"#" 'e)se,i" ,i%un%u% 'e),"s")&"n

hu&u$ #"n! 'e)l"&u ,i In,onesi"-

o!#"&")%"+ "nu")i 2013

"n! $e$'u"% Pe)n#"%""n

MUALLIM HAWARI

20111030110

iii


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DA4TAR ISI

LEMBAR PENGESAHANiiPERNYATAANiii

DA4TAR ISIi5

DA4TAR GAMBAR5i

DA4TAR TABEL5ii

BAB I

PENDAHULUAN1A.Latar Belakang...............................................................................................1

B.Masalah Penelitian.........................................................................................5

C.Tujuan Penelitian...........................................................................................5

D.Manfaat Penelitian.........................................................................................6

E.Keaslian Penelitian........................................................................................6

BAB II

TINJAUAN PUSTAKA6A.Asuransi Kesehatan Nasional........................................................................

1.Definisi........................................................................................................

!.A"a"# Tujuan $an Prinsi% Pen&elenggaraan.............................................16

'.Mekanis(e Pen&elengaraan )iste( *a(inan )osial Nasional.................1

+.Lan$asan Konstitusi Pelaksanaan )*)N..................................................!1

B.Analisis ),-T.............................................................................................!!

C.Kerangka Konse%........................................................................................ '

BAB III

METODE PENELITIAN32A.Desain Penelitian.........................................................................................'!

B.)u/&ek Penelitian........................................................................................'!

C.Teknik Pengu(%ulan Data...........................................................................''

1.,a0anara...............................................................................................''

!.2ous 3rou% Disussion 423D................................................................'+

'.-/serasi..................................................................................................'5

D.Meto$e Analisis Data...................................................................................'6

E.Lokasi Penelitian..........................................................................................'6

DA4TAR PUSTAKA37

i


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6/46

DA4TAR GAMBAR

Ga-.a* 1 P*+,$, a"a#i,i, SWOT28

Ga-.a* 2 Ka*a" A"a#i,i, SWOT Ka"9i9a9i:27

Ga-.a* 3 K$*a"(!a K+",$;31

i


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DA4TAR TABEL

Ta.$# 1 Ma9*i< A"a#i,i, SWOT2=

Ta.$# 2 Ma9*i!, SWOT K$a*",28

Ta.$# 3 A"a#i,i, SWOT Ka"9i9a9i:27

ii


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BAB I

PENDAHULUAN

A La9a* B$#a!a"(

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,en!"n *en!elu")"n *e) &"*i%" *e) 'ul"n ,i '"("h !")is &e$is&in"n5 ,i In,onesi"

*"," M")e% 2011 $en/"*"i 30+02 6u%" o)"n! 412+9; *e)sen5+ %u)un 1+00 6u%" o)"n!

40+->8->18 6i(" 47+2;=5+ AMKES leh *e)us"h""n 1>-3>1->32

48+>1=5+ ASURANSI SWASTA ,"n LAIN >-


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2

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'e)!"n%un! *"," sis%e$+Fee for Service,"n h"n#"


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s"&i% h")us $e$*e)si"*&"n ,i)i ,"l"$ $en!h","*i SSN 2019- D"l"$

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$eneli%i h"l %e)se'u% ,i"%"s ,en!"n 6u,ul *eneli%i"n C ANALISIS STRATEGI

RUMAH SAKIT SWASTA X MENGHADAPI ASURANSI KESEHATAN

NASINAL 2019 -

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N"sion"l 2019

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N"sion"l 2019

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1- Tu6u"n U$u$

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Keseh"%"n N"sion"l 2019

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Keseh"%"n N"sion"l 2019


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14/46

7

1- C!he "ntroduction of the #niversal Coverage of Health Care $olicy in

!hailand % $olicy esponsesC Si)i("n Pi%i#")"n!s")i%+ 2010- Peneli%i"n ini

'e)%u6u"n un%u& $en!"n"lisis $olicy esponses ,")i *el"&s"n""n #niversal

Coverage,i Th"il"n,- H"sil ,")i *eneli%i"n %e)se'u% $en#"%"&"n '"h(" $"sih

'"n#"& *e)%en%"n!"n "n%")" *")" 'i)o&)"% ,i Th"il"n,+ ,"n *e)$"s"l"h"n %e&nis

#"n! %e)6",i ,"l"$ i$*le$en%"si #niversal Coverage- Pe)'e,""n ,en!"n

*eneli%i"n #"n! "&"n ,il"&u&"n ","l"h le?el "n"lisisn#"+ #"i%u *"," *eneli%i"n

,i"%"s "n"lisis ,il"&u&"n *"," %in!&"% *e$e)in%"h+ se,"n!&"n *eneli%i"n #"n!

"&"n ,il"&u&"n ","l"h *"," le?el )u$"h s"&i% se'"!"i *el"&s"n"-

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si&"* $"s#")"&"% %e)h","* i$*le$en%"si *)o!)"$ AMKESMAS- Pe)'e,""n

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Catasthrophic &xpenditure( #tilization And )overment Su*sidies "n

!hailandC Li$("%%"n"non S+ ,&&- 2011- Menil"i ,"$*"& eui%"s ,")i

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$e&"nis$e *en#elen!!")""n 6"$in"n sosi"l+ ,"n &ele$'"!""n sis%e$ 6"$in"n

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,"s") hi,u* #"n! l"#"& '"!i se%i"* *ese)%" ,"n"%"u "n!!o%" &elu")!"n#"

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Sis%e$ "$in"n Sosi"l ,i)"n/"n! un%u& $"$*u $ensisn&)on&"n

*en#elen!!")""n 'e)'"!"i 'en%u& 6"$nin"n sosi"l #"n! ,il"&s"n"&"n oleh

'e'e)"*" *en#elen!!")" "!") ,"*"% $e$'e)i&"n $"n@""% #"n! le'ih 'es") '"!i

selu)uh *ese)%"- P)o!)"$ "$in"n Sosi"l ,iselen!!")"&"n ,en!"n $en!!un"&"n

$e&"nis$e "su)"nsi sosi"l+ '"n%u"n sosi"l+ ,"n "%"u %"'un!"n ("6i' #"n!

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Te),"*"% ; P)insis* Sis%e$ "$in"n Sosi"l N"sion"l

15 P)insi* Ke!o%on!.)o#on!"n

P)insi* in ,i(u6u,&"n ,"l"$ $e&"nis$e !o%on! )o#on! ,")i *ese)%" #"n!

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%in!!i ,"n *ese)%" #"n! seh"% $e$'"n%u *ese)%" #"n! s"&i%- Mel"lui *)insi*

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'"!i selu)uh )""% In,onesi"-

25 P)insi* Ni)l"'"

Pen!elol""n ,"n" %i,"& ,i$"&su,&"n un%u& $en/")i l"'" 4ni)l"'"5 '"!i ","n

Pen#elen!!")" "$in"n Sosi"l+ "&"n %e%"*i %u6u"n u%"$" *en#elen!!")""n

6"$in"n sosi"l ","l"h un%u& $e$enuhi se'es").'es")n#" &e*en%in!"n *ese)%"-


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15 P)insi* A&un%"'ili%"s

Pel"&s"n""n *)o!)"$ ,"n *en!elo"l""n &eu"n!"n #"n! "&u)"% ,"n ,"*"%

,i*e)%"n!!un!6"("'&"n-

85 P)insi* Po)%"'ili%"s

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'e)&el"n6u%"n $es&i*un *ese)%" 'e)*in,"h *e&e)6""n "%"u %e$*"% %in!!"l

,"l"$ (il"#"h Ne!")" Kes"%u"n Re*u'li& In,onesi"-

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se/")" $"n,i)i+ sehin!!" *"," s"&hi)n#" Sis%e$ "$in"n N"sion"l ,"*"%

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*e)seo)"n!"n- ,i %i,"& 'is" ,i"$'il &e$*"li $es&i*un #"n! 'e)s"n!&u%"n

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Li$" P)o!)"$ "$in"n Sosi"l N"sion"l

15 "$in"n Keseh"%"n 4K5

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6"$i"n"n &eseh"%"n #"n! $en#elu)uh 4&o$*)ehensi@5 '"!i se%i"*

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Di'e)i"&n ,"l"$ 'en%u& *el"#"n"n &eseh"%"n sesu"i ,en!"n &e'u%uh"n $e,is-

25 "$in"n Ke/el"&"n Ke)6" 4KK5

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*en#"&i% #"n! 'e)hu'un!"n ,en!"n *e&e)6""n-

35 "$in"n H")i Tu" 4HT5

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$ini$u$ #"n! l"#"& &e%i&" *ese)%" $en6"l"ni *ensiun "%"u $en!"l"$i /"/"%

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e- UU No-90 %"hun 2009 %en%"n! SSN ","l"h $e)u*"&"n *en#e$*u)n""n

su's%"nsi+ &ele$'"!""n ,"n $e&"nis$e *en#elen!!")"n 6"$in"n sosi"l #"n!

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4Th"')"n#-+,&&+ 20085-

B A"a#i,i, SWOT

Menu)u% Ku)%J 4200


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P")" "n"lisis SWT $e$'e)i&"n in@o)$"si un%u& $e$'"n%u ,"l"$ h"l

$en/o/o&"n *e)us"h""n su$'e) ,"#" ,"n &e$"$*u"n un%u& $en!"n"lis"

&o$*e%i%i@ lin!&un!"n ,i $"n" 'i,"n! *e)us"h""n i%u 'e)!e)"&- In@o)$"si %e)se'u%

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15 Ke&u"%"n Strength4 S 5

Se'u"h &e&u"%"n *e)us"h""n ","l"h su$'e) ,"#" ,"n &e$"$*u"n #"n! ,"*"%

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$en!un%un!&"n ,i 6")in!"n ,is%)i'usi

25 Kele$"h"n Weakness4 W 5

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#"n! '"i&+ &u)"n!n#" "&ses un%u& s"lu)"n ,is%)i'usi u%"$"

35 Pelu"n! Opportunities4 5

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,i*"s")+ &e,"%"n!"n %e&nolo!i '")u+ *elon!!")"n *e)"%u)"n+ *en!h"*us"n

h"$'"%"n *e),"!"n!"n in%e)n"sion"l

95 An/"$"n !hreat4 T 5

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&ese$*"%"n #"n! *"s%i-

Ta.$# 1 Ma9*i< A"a#i,i, SWOT


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A," ,u" $"/"$ *en,e&"%"n ,"l"$ "n"lisis SWT+ #"i%u

15 Pen,e&"%"n Ku"li%"%i@ M"%)i&s SWT

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$en"$*il&"n ,el"*"n &o%"&+ #"i%u ,u" *"lin! "%"s ","l"h &o%"& @"&%o) e&s%e)n"l

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Ke%e)"n!"n

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Sel ini $e)u*"&"n *e)%e$u"n ,u" ele$en &e&u"%"n ,"n *elu"n! sehin!!"

$e$'e)i&"n &e$un!&in"n '"!i su"%u o)!"nis"si un%u& 'is" 'e)&e$'"n!

le'ih /e*"%-

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Ta.$# 2 Ma9*i!, SWOT K$a*",


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Sel ini $e)u*"&"n in%e)"&si "n%")" "n/"$"n ,"n &e&u"%"n- Di sini h")us

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&e$u,i"n $e)u'"h "n/"$"n i%u $en6",i se'u"h *elu"n!-

Sel : 6ivestment"nvestment

Sel ini $e)u*"&"n in%e)"&si "n%")" &ele$"h"n o)!"nis"si ,"n *elu"n! ,")i

lu")- Si%u"si se*e)%i ini $e$'e)i&"n su"%u *ilih"n *"," si%u"si #"n! &"'u)-

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4in?es%"si5-

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Sel ini $e)u*"&" &on,isi #"n! *"lin! le$"h,")i se$u" sel &")en"

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'es") '"!i o)!"nis"si- S%)"%e!i #"n! h")us ,i"$'il ","l"h 6amage Control

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,i*e)&i)"&"n 4His#"$+ 1;;


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Pe)hi%un!"n #"n! ,il"&u&"n $el"lui %i!" %"h"*+ #"i%u

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*e)&"li"n s&o) ,"n 'o'o% 4/ " '5 *"," se%i"* @"&%o) S.W..T Men!hi%un!

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%e)h","* se'u"h *oin% @"&%o) %i,"& 'oleh ,i*en!")uhi "%"u $e$*en!e)uhi

*enil"i"n %e)h","* *oin% @"&%o) l"inn#"- Pilih"n )en%"n! 'es")"n s&o) s"n!"%

$enen%u&"n "&u)"si *enil"i"n n"$un #"n! l"Ji$ ,i!un"&"n ","l"h ,")i 1

s"$*"i 10+ ,en!"n "su$si nil"i 1 'e)")%i s&o) #"n! *"lin! )en,"h ,"n 10

'e)")%i s&o) #"n! *elin! %in!!i-

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&e%e)!"n%un!"n- A)%in#"+ *enil"i"n %e)h","* s"%u *oin% @"&%o) ","l"h ,en!"n

$e$'"n,in!&"n %in!&"% &e*en%in!"nn#" ,en!"n *oin% @"&%o) l"inn#"-

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nil"in#" s"$" ,en!"n '"n#"&n#" *oin% @"&%o)5 ,i'"!i ,en!"n '"n#"&n#"

6u$l"h *oin% @"&%o)5-

/- Mel"&u&"n *en!u)"n!"n "n%")" 6u$l"h %o%"l @"&%o) S ,en!"n W 4,5 ,"n @"&%o)

,en!"n T 4e5 Pe)oleh"n "n!&" 4, 5 sel"n6u%n#" $en6",i nil"i "%"u %i%i&

*"," su$'u X+ se$en%")" *e)oleh"n "n!&" 4e #5 sel"n6u%n#" $en6",i nil"i

"%"u %i%i& *"," su$'u

,- Men/")i *osisi o)!"nis"si #"n! ,i%un6u&&"n oleh %i%i& 4+#5 *"," &u",)"n B

SWT 4Pe")/e ,"n Ro'inson+ 1;;


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