HOW DO YOU INCREASE YOUR CURRENT BUSINESS BY USING SOCIAL MEDIA SITES

An Academic presentation byDr. Nancy Agens, Head, Technical Operations, Phdassistance Group www.phdassistance.comEmail: info@phdassistance.com

Introduction

Significant Role of SM in Corporate Sectors

Are SM Sites useful only for Customers

Tips to Develop your Business through SM

Difference between B2B and B2C

Conclusion

Outline

TODAY'S DISCUSSION

Instagram, Facebook, Twitter and more are getting the hold off subscribers and followers for their user-friendly applications and customized features.

The basic idea of using social media (SM) profile is to communicate and chat with your near and dear ones, even if they are not in your proximity.

Technology together with social media sites have made it possible to even connect with your friend and family from international borders, anytime and any day.

If you are in the search for ideas, to help your business grow and develop using social media platforms such as LinkedIn, Twitter, Facebook, and more, then the following pointers can be a useful resource for you.

Introduction

Social media is enhancing the businessworld today by gathering the attention of several interrelated disciplines, from management domains to information systems.

There are even Theoretical frameworks in the fields of entrepreneurship, science and research that focusses on how to use SMfor shifting a business sector to the next level.

The entrepreneur-oriented adoption frameworks are one of the classic examples.

A few Entrepreneurship Literature analyses denote organizational factors such as the complexity, age size, innovativeness and the industry that runs the business.

Significant Role of SM in Corporate Sectors

Research evidence proves that even internal communication among employees and employers in an organization is clearly defined and orderly in their working processes.

As the use of social media sites is increasing, the internal communication forms and strategiesare improving and reshaping in a new way.

The study highlighted other aspects of SM interaction with their employees including:

Practical content strategies

Leadership management

Securing endorsements

Sharable authenticity

Are SM Sites useful only for Customers?

Rank high on search engines Go for online campaigning

Increase your total leads

Promote your blogs online

Attend to your competitor’s social media links

Try influencer marketingAdd CTA’s even for social media pages

Post your revenue and other positive results

Tips to Develop your Business through SM

Difference between B2B and B2C

Business to customer companies are brands that offer their services and products to consumers.

B2B B2C

Business to business agencies function to provide resources or products to other business firms in the industry.

Providing raw materials from a petrochemical factory to a thermal plant is an example.

Through agencies, shops, retailersor even their-party platforms.

Present yourself consistently only.

So, think more than twice before choosing social media as your strategy to expand your business.

It would be profitable anyhow but your goal of business development or customer orientation changes your perception towards social media!

Conclusion

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