Download - Pert 07-Merancang Isi
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Oleh;
MULYADI, S.KomMULYADI, S.Kom
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Analisis & Perancangan Multimedia | Mulyadi, S.Kom
Beberapa Isu pentingBeberapa Isu penting
Perancangan isi tentu akan berkenaan dengan misi
penyampaian keunggulan pada prospect/customer.
Perancangan isi pada aplikasi multimedia terkait
dengan2 hal utama: strategi penyampaian pesan
(daya tarik) dan gaya penyampaian pesan-nya.
Selalu ada peluang mengkombinasikan dua atau
lebih strategi daya tarik maupun gaya penyampaian
pesan.
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Analisis & Perancangan Multimedia | Mulyadi, S.Kom
Isi situs web multimedia Mercedes, menampilkan designnya yang ekstra inovatif dan detil yang menyolok
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Analisis & Perancangan Multimedia | Mulyadi, S.Kom
1. Daya Tarik Selebritis; Kuku Bima
2. Daya Tarik Humor; sampoerna hijau
3. Daya Tarik Rasa Takut; Stop Merokok
4. Daya Tarik Kesalahan; SmartFren
5. Daya Tarik Musik; Mito
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Analisis & Perancangan Multimedia | Mulyadi, S.Kom
6. Daya Tarik Komparatif; esia
7. Daya Tarik Positif / Rasional; anlene
8. Daya Tarik Emosional; tv panasonic
9. Daya Tarik Kombinasi; iklan capres
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Analisis & Perancangan Multimedia | Mulyadi, S.Kom
1. Menjual Langsung; sabun lux2. Potongan Kehidupan; vim –tub prison3. Gaya Hidup; blackberry4. Fantasy; axe5. Suasana atau Citra; iklan2 kecantikan6. Musik; indomie7. Simbol Kepribadian; xl versi tantowi
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Analisis & Perancangan Multimedia | Mulyadi, S.Kom
8. Keahlian Teknis; rolex
9. Bukti Ilmiah; sensodine
10. Testimoni; dove facial fome
11. Demonstrasi; keju kraft versi resep
12. Animasi; paddle pop
13. Kombinasi; coca cola
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Analisis & Perancangan Multimedia | Mulyadi, S.Kom
“Connecting People “ dari NOKIA
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End for Now …
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