“pelatihan professional development and leadership for secretaries” bagi karyawan petrochina...

Kanaidi, SE., M.Si., cSAP (sebagai Pemateri) Photo Bersama para Peserta “Pelatihan Professional Development and Leadership for Secretaries”

bagi karyawan PetroChina Int’l Companies- Jakartadi Hotel SENSA-Bandung, 21 – 23 Oktober 2015

http://www.slideshare.net/KenKanaidi/pelatihan-professional-development-and-leadership-for-secretaries-bagi-karyawan-petrochina-intl-companies-jakarta-di-hotel-sensa-bandung-21-23-oktober-2015

By : Kanaidi, SE., M.Si kanaidi963@gmail.com

“The Key Skills and Roles of Effective Leadership and Management”

Professional Development and Leadership for SecretariesTraining

By : Kanaidi, SE., M.Si , cSAP kanaidi963@gmail.com ...08122353284

• The secretary is NOT ONLY demanded to be able to manage the schedule of his superior’s activities,

• BUT also to be competent in planning, organizing, managing resources, prioritizing problems and monitoring the time and activities

Business Management Skill for Professional Secretary

• Among the most important business management skills you can possess is ‘rare sense’ – in other words, the ability to think straight and develop the fact-based insight which produces business breakthroughs.

• Another attribute which all business managers should strive to develop and deploy are ‘efficient’ and ‘effective’ business skills.

What is the important skill?

• Use a rigorous and disciplined process for setting an agenda that concentrates on the important, rather than the urgent.

• Also make sure you structure the meetings to produce real decisions, and concentrate on your business management strategy.

How can you improve your business management ?

Sekretaris Harus Mampu• Membagi waktu kerja dengan keluarga • Menjadi ujung tombak dalam perusahaan /

organisasi • Menentukan arah dan tujuan perusahaan /

organisasi • Pandai menyimpan rahasia • Siap full kontek dan ready to fight in every

movement • Dan lain-lain

6

LEADERSHIP (KEPEMIMPINAN)

By : Kanaidi, SE., M.Si , cSAP kanaidi@yahoo.com ..08122353284

Apa itu LEADERSHIP ?• Leadership (Kepemimpinan) adalah seni atau proses

mempengaruhi orang-orang, sehingga mereka akan berusaha mencapai tujuan kelompok dengan kemampuan dan antusias.

• Kepemimpinan adalah proses mengarahkan dan mempengaruhi kegiatan yang berhubungan dengan tugas dari anggota kelompok.

• Kepemimpinan adalah proses mengarahkan orang dan mempengaruhi aktivitas-aktivitas yang berhubungan dengan tugas dari anggota-anggota kelompok.

Memimpin orang atau mengarahkan orang atau mengatur orang dapat dikatakan “gampang-gampang susah” (bawahan sering mempunyai pendapat, pengalaman, kematangan jiwa, kemauan, dan kemampuan yang berbeda bahkan di atas pemimpin)

What is Leadership?

Leading people

Influencing people

Commanding people

Guiding people

Memimpin vs MengelolaPemimpin (Leader) Manager

Melakukan Inovasi Mengembangkan Memberikan Inspirasi Memiliki pandangan jangka

panjang Menanyakan apa dan

mengapa Memunculkan Menantang status quo Melakukan Sesuatu yang

benar

Mengurus Mempertahankan Mengendalikan Memiliki pandangan jangka

pendek Menanyakan bagaimana dan

kapan Mengawali Menerima status quo Melakukan sesuatu dengan

benar

By : Kanaidi, SE., M.Si , cSAP kanaidi@yahoo.com ..08122353284

By : Kanaidi, SE., M.Si , cSAP kanaidi@yahoo.com ..08122353284

BUILDING CONFIDENCE1. Take action: JUST DO IT! – just get it done

- Be present- Lighten Up- Find your purpose.

2. Face your fear- Find the value.- Get curious- False Expectations Appearing Real

3. Prepare4. Understand in what order things happen.

FEAR usually comes first and then the decision that helps build COURAGE.

5. Realize that failure or being wrong won’t kill you.- You will learn.- You gain valuable experiences.- You become stronger- Your chances of success increases

6. Get to know who you are and what you want out of life.

Go confidently towards the direction of your dreams. – (Henry David Thoreau)

BUILDING CONFIDENCE

Training

Professional DEVELOPMENT and LEADERSHIP for Secretaries

Effectively Apply Positive and Corrective Feedback

By : Kanaidi, SE., M.Si , cSAP kanaidi@yahoo.com ..08122353284

Business Strategy –Strategic Direction

By : Kanaidi, SE., M.Si , cSAP kanaidi@yahoo.com ..08122353284

23

Business Strategy –Strategic Direction

“Good business leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it to completion.”

(Jack Welch)

The ability to anticipate and envision the future, maintain flexibility, think

strategically, and initiate changes that will create a competitive advantage for

the organization in the future

Strategic Leadership

Strategic Direction

• Must be clear and firm – yet open to change

• Statements of vision, values, mission:– Make paradigms public, therefore open to question

and transformation• Business definition (Harrison 2003: 124)

– Explains how the organisation wants to make its vision work

– Whose needs are being served?– What is to be produced, or what services delivered -

and how?

Strategic Decisions• Will commit a substantial share of the organisation’s

resources in the medium or long term• Can affect the firm’s overall scale and scope

– How big relative to competitors?– How heavily focused on specific industries?– How much control of the industry supply chain?

• Can change the pattern of relationships with key stakeholders

Corporate CULTURE

Bandung, 21 – 23 Oktober 2009 By : Kanaidi, SE., M.Si kanaidi@yahoo.com

Apa makna THE ICEBERG on the Corporate CULTURE ?

10% = DI ATAS AIRadalah Kemampuan/Perbuatan (yg dpt TERLIHAT)

90 % = DI BAWAH AIRadalah Karakter/Keberadaan (yg tdk TAMPAK/ tdk dpt TERLIHAT)

10%

90%

Makna Corporate CULTURE

Learning AboutOrganizational

Culture

Rituals

MaterialSymbols

Language

Stories

Do OrganizationsHave Uniform Cultures?

CoreValuesSubculturesDominant

Culture

Improve Performance and Achieve Business Objectives

By : Kanaidi, SE., M.Si , cSAP kanaidi@yahoo.com ..08122353284

Improving Performance

Through Empowerment,

Teamwork, and Communication

• Empowerment - giving employees authority and responsibility to make decisions about their work without traditional managerial approval and control

• Sharing Information and Decision-Making Authority

• Keeping them informed about company’s financial performance

• Giving them broad authority to make workplace decisions

Empowering Employees

• Group of employees who are committed to a common purpose, approach, and set of performance goals.

• Mutually responsible and accountable for accomplishing objectives.

• Ability to work on teams often emphasized during the hiring process.

• Work teams are groups of people with complementary skills who are committed to a common purpose.

• Two-thirds of U.S. firms currently use work teams.

Teams

• Managers spend 80 percent of their time in direct communication with others.• Company recruiters rate effective communication

as the most important skill they’re looking for in hiring new college graduates.

Importance of Effective

Communication

Kepemimpinan Stratejik: Menyikapi Perubahan

Aktivitas untuk menyiapkan komitmen untuk perubahan

Memperjelas/merumuskan strategic intent

Mengembangkan organisasi

Membentuk kultur organisasi

Segitiga Laba

(Profit Triangel)

Competitive advantage

Profit

Valu

e cr

eatio

nInternal operation

Market & Customer

BARANG vs JASA

BARANG(Physical Object)

- Berwujud (Tangible)- Dapat disimpan (perishable)- Proses mesin - Produksi sebelum dikonsumsi- Kontak dgn konsumen

rendah- Kualitas obyektif

JASA(Service)

- Tidak berwujud (Intangible)- Tidak dapat disimpan - Proses manusia- Produksi & konsumsi

bersamaan- Kontak dgn konsumen tinggi - Kualitas subyektif

MANAJEMEN PRODUKSI MANAJEMEN OPERASI

39

Perbedaan

The Selling and Marketing Concepts Contrasted(Kotler, 1997)

Ends

Selling andPromoting ProductsFactory

Profit through Sales volume

Integretedmarketing

Customer needs

Targetmarket

Profit through Customer

Satisfaction

Means (Sarana)

FocusStarting point

(a) Selling Concepts

(b) Marketing Concepts

Empat Pilar sandaran Konsep Pemasaran :(1). Pasar Sasaran, (3). Pemasaran Terintegrasi,(2). Kebutuhan Pelanggan, (4). Profitabilitas.

TopMgnt

MiddleManagement

Front-liner

Customers

TopMgnt

MiddleManagement

Front-liner

Customers

C u

s t o

m e

r s

C u s t o m e r s

(b) Modern Customer-oriented Organization Chart

(a) Traditional Organization Chart

Bagan organisasi Modern Berorientasi Pelanggan

Penentu Nilai yang diterima Pelanggan

Product Value

Services Value

Personnel Value

Image Value

Monetary Cost

Time Cost

Energy Cost

Psychic Cost

Total customer

value

Total customer

cost

Customer delivered

value

Sumber : Kotler, 2000

Konsep Kepuasan Pelanggan

SatisfactionConcept

E < P Satisfaction

DissatisfactionD= 100%

Very Satisfaction/Delight> 100%

< 100%E =Expection (Harapan)P =Performance (Kinerja/Kenyataan)

E = PE > P

will be LOYALTY Customers

Very Satisfaction/Delight

Satisfaction

x

will be LOYAL, with exceptionD

Konsep Customer Loyalty(Loyalitas Pelanggan)

Inactive orex-customers

Proses Pengembangan Pelanggan (The Customer Development Process)

Suspects

DisqualifiedProspects

Repeat Customers

Clients Advocates PartnersFirst TimeCustomersProspects

Konsep Customer Loyalty(Loyalitas Pelanggan)

Ciri-ciri Pelanggan yang LOYAL :• Rutin Menggunakan Produk X• Selain Produk X juga menggunakan Xa• Berani Merekomendasikan kpda orang lain • Mampu Menolak Tawaran Pesaing

(Griffin)

Quality Awareness berfokus Pelanggan

JANGAN MENGECEWAKAN PELANGGAN

LETAKKAN DIRI KITA PADA POSISI PELANGGAN

Rencana Riset

Desain Produk

Pengen-dalian

MemeliharaPasar

ResolusiKeluhan

1. Identifikasi kualitas yang diinginkan PELANGGAN (PASAR)

2. Bangun kualitas yang diinginkan PELANGGAN (PASAR) ke dlm produk

5. Jika produk jelek terlanjur terjual, sgra CEPAT TANGGAP

4. Pertahankan kualitas produk stlh penjualan

3. Jangan meloloskan produk jelek ke Pasar / ke dlm tahap Proses Berikutnya

Contact Us :

Kanaidi, SE., M.Si (Trainer & Dosen, Penulis, Peneliti, dan PeBisnis)e-mail : kanaidi@yahoo.com atau kanaidi963@gmail.com

Telp : 022-4267749 Fax : 022-4267749 HP. 0812 2353 284Pin BBm : 27CBC148 087822984716Facebook : Kanaidi Ken & Kanaidi Ken Part II

www.ken-kanaidi.blogspot.comwww.ken-sukses.blogspot.comwww.pemimpin.unggul.comwww.google.com “Pemateri Training”

www.formulabisnis.com/?id=ken_kanaidi

Ω Problem Statement Ω Mapping Ω Strategic Direction Conclusion