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SEARCH ENGINE OPTIMIZATION Firman Ardiansyah

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Page 1: SEARCH ENGINE OPTIMIZATION - dsitd.ipb.ac.iddsitd.ipb.ac.id/wp-content/uploads/2016/02/SEO-GWW-DIDSI1.pdf · Tanya Jawab INSTITUT PERTANIAN BOGOR "brighten the future with new agriculture"

SEARCH ENGINE OPTIMIZATIONFirman Ardiansyah

Page 2: SEARCH ENGINE OPTIMIZATION - dsitd.ipb.ac.iddsitd.ipb.ac.id/wp-content/uploads/2016/02/SEO-GWW-DIDSI1.pdf · Tanya Jawab INSTITUT PERTANIAN BOGOR "brighten the future with new agriculture"

70% dari Search Engine

Page 3: SEARCH ENGINE OPTIMIZATION - dsitd.ipb.ac.iddsitd.ipb.ac.id/wp-content/uploads/2016/02/SEO-GWW-DIDSI1.pdf · Tanya Jawab INSTITUT PERTANIAN BOGOR "brighten the future with new agriculture"
Page 4: SEARCH ENGINE OPTIMIZATION - dsitd.ipb.ac.iddsitd.ipb.ac.id/wp-content/uploads/2016/02/SEO-GWW-DIDSI1.pdf · Tanya Jawab INSTITUT PERTANIAN BOGOR "brighten the future with new agriculture"

BUAT SITUS WEB YANG RAMAH PENGGUNA

➤ Terstruktur / Hierarki yang jelas

➤ Miliki keterikatan dengan halaman lain (inlink)

➤ Sebuah halaman harus sedikitnya memiliki satu link statis

➤ Berbasis informasi yang dibutuhkan pengguna

➤ Satu halaman tidak memiliki lebih dari 100 link

➤ Hilangkan duplicate content

➤ Optimasi alamat/kontak

Page 5: SEARCH ENGINE OPTIMIZATION - dsitd.ipb.ac.iddsitd.ipb.ac.id/wp-content/uploads/2016/02/SEO-GWW-DIDSI1.pdf · Tanya Jawab INSTITUT PERTANIAN BOGOR "brighten the future with new agriculture"

PERTUKARAN LINK

Page 6: SEARCH ENGINE OPTIMIZATION - dsitd.ipb.ac.iddsitd.ipb.ac.id/wp-content/uploads/2016/02/SEO-GWW-DIDSI1.pdf · Tanya Jawab INSTITUT PERTANIAN BOGOR "brighten the future with new agriculture"

BERIKLAN

Page 7: SEARCH ENGINE OPTIMIZATION - dsitd.ipb.ac.iddsitd.ipb.ac.id/wp-content/uploads/2016/02/SEO-GWW-DIDSI1.pdf · Tanya Jawab INSTITUT PERTANIAN BOGOR "brighten the future with new agriculture"

<TITLE>, <META>, <H1> <IMG ALT> YANG SESUAI

Page 8: SEARCH ENGINE OPTIMIZATION - dsitd.ipb.ac.iddsitd.ipb.ac.id/wp-content/uploads/2016/02/SEO-GWW-DIDSI1.pdf · Tanya Jawab INSTITUT PERTANIAN BOGOR "brighten the future with new agriculture"

ATUR METADATA

Joomla - SEO BOSS

Page 9: SEARCH ENGINE OPTIMIZATION - dsitd.ipb.ac.iddsitd.ipb.ac.id/wp-content/uploads/2016/02/SEO-GWW-DIDSI1.pdf · Tanya Jawab INSTITUT PERTANIAN BOGOR "brighten the future with new agriculture"

ATUR METADATA

Wordpress - MetadataSEO

Page 10: SEARCH ENGINE OPTIMIZATION - dsitd.ipb.ac.iddsitd.ipb.ac.id/wp-content/uploads/2016/02/SEO-GWW-DIDSI1.pdf · Tanya Jawab INSTITUT PERTANIAN BOGOR "brighten the future with new agriculture"

MENU TITLE

Page 11: SEARCH ENGINE OPTIMIZATION - dsitd.ipb.ac.iddsitd.ipb.ac.id/wp-content/uploads/2016/02/SEO-GWW-DIDSI1.pdf · Tanya Jawab INSTITUT PERTANIAN BOGOR "brighten the future with new agriculture"

PANJANG JUDUL

Page 12: SEARCH ENGINE OPTIMIZATION - dsitd.ipb.ac.iddsitd.ipb.ac.id/wp-content/uploads/2016/02/SEO-GWW-DIDSI1.pdf · Tanya Jawab INSTITUT PERTANIAN BOGOR "brighten the future with new agriculture"

URL - SEO FRIENDLY

Joomla - Global Configuration

Wordpress - Permalink settings

Page 13: SEARCH ENGINE OPTIMIZATION - dsitd.ipb.ac.iddsitd.ipb.ac.id/wp-content/uploads/2016/02/SEO-GWW-DIDSI1.pdf · Tanya Jawab INSTITUT PERTANIAN BOGOR "brighten the future with new agriculture"

ROBOTS.TXT & SITEMAPS

Page 14: SEARCH ENGINE OPTIMIZATION - dsitd.ipb.ac.iddsitd.ipb.ac.id/wp-content/uploads/2016/02/SEO-GWW-DIDSI1.pdf · Tanya Jawab INSTITUT PERTANIAN BOGOR "brighten the future with new agriculture"

SEO ADD-ONS FIREFOX

SENSEO

SEODoctor

Page 15: SEARCH ENGINE OPTIMIZATION - dsitd.ipb.ac.iddsitd.ipb.ac.id/wp-content/uploads/2016/02/SEO-GWW-DIDSI1.pdf · Tanya Jawab INSTITUT PERTANIAN BOGOR "brighten the future with new agriculture"

MILIKI AKUN GOOGLE ANALYTICS & WEBMASTER TOOLS

Page 16: SEARCH ENGINE OPTIMIZATION - dsitd.ipb.ac.iddsitd.ipb.ac.id/wp-content/uploads/2016/02/SEO-GWW-DIDSI1.pdf · Tanya Jawab INSTITUT PERTANIAN BOGOR "brighten the future with new agriculture"

TERIMA [email protected] - 08568883140

mailto:[email protected]?subject=

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