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Marketing Management 14 Edition Phillip Kotler & Kevin Keller© 2012

Penerbit : Pretince Hall, New Jersey Jumlah Halaman : 819 Halaman

Managing Markets and Customers Pergamon Flexible Learning© 2009

Penerbit : Elsevier, Oxford Jumlah Halaman : 118 Halaman

Marketing Research : Within a Changing Hair, Bush, Ortinau© 2003

Penerbit : McGraw Hill, New York Jumlah Halaman : 714 Halaman

Marketing 3.0 Philip Kotler, Hermawan Kertajaya© 2010

Penerbit : John Wiley & Sons, Inc., Canada Jumlah Halaman : 217 Halaman

Defending The Brand Brian H. Murray© 2004

Penerbit : AMACOM, New York Jumlah Halaman : 287 Halaman

Marketing Communications Chris Fill© 2009

Penerbit : Pretince Hall, Essex, England Jumlah Halaman : 1002 Halaman

Marketing Genius Peter Fisk© 2006

Penerbit : Capstone, West Sussex, England Jumlah Halaman : 490 Halaman

Marketing Insights From A-Z Philip Kotler© 2003

Penerbit : John Wiley & Sons, Inc., Canada Jumlah Halaman : 225 Halaman

Marketing Management, Millenium Edition Philip Kotler© 2000

Penerbit : Pearson Custom Publishing, NJ Jumlah Halaman : 456 Halaman

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Marketing Management A Relationship Approach

Svend Hollensen© 2010


David Loudon, Robert Stevens© 2005

Penerbit : Best Business Books, New York Jumlah Halaman : 390 Halaman

Marketing Metrics Paul W. Farris, Neil T. Blende© 2006

Penerbit : Wharton School Publishing, NJ Jumlah Halaman : 382 Halaman

Marketing Plans For Service Businesses Malcolm McDonald, Adrian Payne© 2011

Penerbit : John Wiley & Sons, Inc., UK Jumlah Halaman : 513 Halaman

Marketing Research Paurav Shukla© 2008

Penerbit : Ventus Publishing Jumlah Halaman : 117 Halaman

Marketing Research, A Practical Approach Bonita Kolb© 2008

Penerbit : SAGE, London Jumlah Halaman : 314 Halaman

Marketing Strategy and Competitive Positioning Graham Hooley, Nigel F. Piercy

© 2008Penerbit : Pretince Hall, England Jumlah Halaman : 614 Halaman

Price Theory and Application Steven E. Landsburg© 2011

Penerbit : South Western, Canada Jumlah Halaman : 720 Halaman

Principles of Marketing, European Edition Philip Kotler, Veronica Wong© 2005

Penerbit : Pretince Hall, England Jumlah Halaman : 954 Halaman


Marketing Management Text and Cases

0 8 5 7 3 5 8 5 1 4 2 8 Beli Sekarang Juga

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The 22 Immutable Laws of Marketing Al-Ries & Jack Trout© 1993

Penerbit : Harper Collins, NSW, Australia Jumlah Halaman : 193 Halaman

George Silverman© 2001

Penerbit : AMACOM, New York Jumlah Halaman : 258 Halaman

Up and Out PovertyThe Social Marketing Solution

Philip Kotler, Nancy R. Lee© 2009

Penerbit : Wharton School Publishing, NJ Jumlah Halaman : 341 Halaman

Internet Marketing, Start to Finish Cathrine Juon, Dunrie Greiling© 2011

Penerbit : QUE Publishing, USA Jumlah Halaman : 293 Halaman

Direct Marketing Roddy Mullin© 2002

Penerbit : Kogan Page, London, UK Jumlah Halaman : 180 Halaman

Email Marketing, An Hour A Day Jeanniey Mullen and David Daniels© 2009

Penerbit : Wiley Publishing, Indiana, USA Jumlah Halaman : 290 Halaman

eMarketingThe Essential Guide to Online Marketing Rob Stokes

© 2009Penerbit : Quirk Marketing Jumlah Halaman : 361 Halaman

Enterprise Marketing Management Dave Sutton and Tom Klein© 2003

Penerbit : John Wiley and Sons, Canada Jumlah Halaman : 217 Halaman

Essentials of Marketing, Third Edition Jim Blythe© 2005



The Secret of Word of Mouth Marketing



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Essentials of Marketing Management Geoff Lancaster & Lester Massingham© 2011

Penerbit : Routledge, New York Jumlah Halaman : 524 Halaman

Shaz Smilansky© 2009

Penerbit : Kogan Page, London, UK Jumlah Halaman : 264 Halaman

Exploring Public Relation Ralph Tench, Liz Yeomans© 2006


Facebook Marketing, An Hour A Day Chris Treadaway, Mari Smith© 2011


Facebook Marketing for Dummies Paul Dunay Richard Krueger© 2010


Global Marketing Svend Hollensen© 2007


Foundation of Marketing William M. Pride, O. C. Ferrel© 2009

Penerbit : Houghton Miffling, Boston, USA Jumlah Halaman : 569 Halaman

Global Marketing Management Masaaki Kotabe, Kristiaan Helsen© 2010

Penerbit : John Wiley and Sons, Canada Jumlah Halaman : 725 Halaman

Glossary Marketing Definition Dr. Christine M. Koontz © 2001

Penerbit : Florida State University, Florida Jumlah Halaman : 21 Halaman


Experiental Marketing



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Green Marketing Management Robert Dahlstrom© 2011

Penerbit : South Western, Ohio, USA Jumlah Halaman : 334 Halaman

Jay Conrad Levinson, M. McLaughlin© 2005

Penerbit : John Wiley & Sons, New Jersey Jumlah Halaman : 294 Halaman

Harvard Business Review on Marketing Harvard Business Review Paperback© 2001Penerbit : Harvard Business School, USA Jumlah Halaman : 182 Halaman

International Marketing, Analysis & Strategy Sak Onkvisit and John J. Shaw© 2004

Penerbit : Routledge, New York, USA Jumlah Halaman : 594 Halaman

International Management, Culture, Strategy Fred Luthans, Jonathan P. Doh © 2009

Penerbit : McGraw Hill, New York, USA Jumlah Halaman : 646 Halaman

International Marketing Philip Cateora, Mary C. Gilly© 2011

Penerbit : McGraw-Hill, New York Jumlah Halaman : 622 Halaman

International Marketing, Pan-African Nishant Singhai© 2009

Penerbit : Amity University Jumlah Halaman : 170 Halaman

100 Great Marketing Ideas Jim Blythe© 2009

Penerbit : Marshal Cavendish, Singapore Jumlah Halaman : 200 Halaman

101 Marketing Strategies for Accounting,Law, Consulting, And Professional Firms Troy Waugh

© 2004Penerbit : Wiley & Sons, New Jersey Jumlah Halaman : 266 Halaman


Guerilla Marketing for Consultants



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Advertising 2.0 Tracy L. Tuten© 2008

Penerbit : Praeger, London, UK Jumlah Halaman : 202 Halaman

Terence A. Shimp© 2007

Penerbit : Thompson, Ohio, USA Jumlah Halaman : 629 Halaman

Airline Marketing and Management Stephen Shaw© 2007Penerbit : Ashgate Publishing, Hamspire Jumlah Halaman : 323 Halaman

Be A Network Marketing Superstar Mary Christensen, Wayne Christensen© 2007

Penerbit : Amacom, New York, USA Jumlah Halaman : 143 Halaman

Berbisnis Dengan Hati Aa Gymnastiar, Hermawan Kertajaya© 2004

Penerbit : MarkPlus & Co, Jakarta Jumlah Halaman : 48 Halaman

Beyond Buzz Lois Kelly© 2007

Penerbit : Amacom, New York Jumlah Halaman : 228 Halaman

Blue Ocean Strategy W. Chan Kim, Renee Mouborgne© 2005

Penerbit : Harvard Business School Press Jumlah Halaman : 240 Halaman

Idiot’s Guide of Brand Management Patricia F. Nicolino© 2001

Penerbit : Alpha Books, Indiana, USA Jumlah Halaman : 330 Halaman

Business Ethic U.S. Department Commerce© 2004

Penerbit : U.S. Department Commerce Jumlah Halaman : 333 Halaman


Advertising, Promotion & Other Aspects



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Business Marketing F. Robert Dwyer, John F. Tanner© 2002

Penerbit : McGraw-Hill, New York, USA Jumlah Halaman : 705 Halaman

Michael D. Hut, Thomas W. Speh© 2010

Penerbit : South Western, Ohio, USA Jumlah Halaman : 634 Halaman

Collaboration and Co-Creation Gaurav Bhalla© 2011Penerbit : Springer, Vancouver, USA Jumlah Halaman : 205 Halaman

Consumer Behaviour and Advertising Matin Khan© 2006

Penerbit : New Age International, New Delhi Jumlah Halaman : 374 Halaman

Creative Marketing for New Product Akira Ishikawa, Atsushi Tsujimoto© 2008

Penerbit : World Scientific, Singapore Jumlah Halaman : 320 Halaman

Customer Management Excellence Mike Faulkner© 2003

Penerbit : John Wiley & Sons, England Jumlah Halaman : 216 Halaman

Customer Relationship Management Francis Buttle© 2009

Penerbit : Butterworth-Heinemann, USA Jumlah Halaman : 500 Halaman

Principles of Service Marketing & Mngmt Christoper Lovelock, Lauren Wright© 2008

Penerbit : Pretince Hall, USA Jumlah Halaman : 391 Halaman

Destination Marketing Steven Pike© 2008

Penerbit : Butterworth-Heinemann, USA Jumlah Halaman : 406 Halaman


Business Marketing Management B2B



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Dictionary of Marketing A. Ivanovic MBA, P.H. Collin© 2003

Penerbit : Bloomsbury Publishing, London Jumlah Halaman : 302 Halaman

Neal M. Burns, Tery Dougherty© 2011

Penerbit : Information Science Reff, USA Jumlah Halaman : 742 Halaman

Leisure Marketing Susan Horner, John Swarbrooke© 2005Penerbit : Elsevier Butterworth-Heinemann Jumlah Halaman : 412 Halaman

Managers’ Guide to Marketing, Advertising Barry Callen© 2010


Marketing Higher Education Felix Maringe, Paul Gibbs© 2009


Marketing in Public Sector Philip Kotler, Nancy Lee© 2007

Penerbit : Wharton School Publishing, USA Jumlah Halaman : 332 Halaman

Marketing, Planning, Strategy Subhash C. Jain© 2009

Penerbit : Cenggage Learning, Boston Jumlah Halaman : 930 Halaman

Marketing Research, An Applied Approach Naresh K. Malhotra, David F. Birks© 2006

Penerbit : Pearson Education, Essex, EnglandJumlah Halaman : 753 Halaman

Marketing Theory, A Student Text Michael J. Baker, Michael Saren© 2010

Penerbit : SAGE Publication, London Jumlah Halaman : 428 Halaman


Digital Media and Advertising



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Marketing Without Advertising Michael Phillpis, Salli Rasberry© 2001

Penerbit : Nolo, California, USA Jumlah Halaman : 296 Halaman

A.T. Kearney© 2009

Penerbit : ATKEARNEY, Illionis, USA Jumlah Halaman : 24 Halaman

Does Your Marketing Sell? Ian Moore© 2005Penerbit : Nicholas Brealey, London Jumlah Halaman : 278 Halaman

No Logo Naomi Klein© 2000

Penerbit : Flamingo, England Jumlah Halaman : 451 Halaman

The Book on Marketing Plans Tim Berry, Doug Wilson© 2000

Penerbit : Palo Alto Software, Orlando Jumlah Halaman : 356 Halaman

Organizing for Event Marketing Malin Andersson, Anders Wesslau © 2000

Penerbit : Göteborg University, Swedia Jumlah Halaman : 081 Halaman

Principles of Marketing Philip Kotler, Gary Armstrong© 1999

Penerbit : Pretince Hall, New Jersey Jumlah Halaman : 1036 Halaman

Subliminal Persuasion Dave Lakhani© 2008


Ten Deadly Marketing Sins Philip Kotler© 2004



Addressing The Muslim Market



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The Guru Guide to Marketing Joseph H. Boyett, Jimmie J. Boyett© 2003


Lynda J. Oswald© 2011

Penerbit : Cengage Learning, Ohio Jumlah Halaman : 420 Halaman

The Ultimate Marketing Plan Dan S. Kennedy© 2006Penerbit : Adam Business, Massachusetts Jumlah Halaman : 229 Halaman

Fundamental of Sales Management Matthew Schwartz© 2006

Penerbit : Amacom, New York, USA Jumlah Halaman : 212 Halaman

Marketing Communication, Study Book Jonathan Muir© 2009Penerbit : Bradford University School

Of Management Jumlah Halaman : 176 Halaman

Power Marketing, Selling, Pricing Mitche Graf© 2009

Penerbit : Amherst Media, New York Jumlah Halaman : 143 Halaman

Principles of Internet Marketing Jason Miletsky© 2010

Penerbit : Cengage Learning, Massachusetts Jumlah Halaman : 464 Halaman

Principles of Marketing Philip Kotler, Gary Armstrong© 2012

Penerbit : Pearson, New Jersey, USA Jumlah Halaman : 740 Halaman

Relationship Marketing for Competitive Helen Peck, Adrian Payne© 1999

Penerbit : Butterworth-Heinemann, Oxford Jumlah Halaman : 525 Halaman


The Law of Marketing



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Sales and Marketing Management BizBite Consulting Group© 2004

Penerbit : Bizbite Cons, British Columbia Jumlah Halaman : 298 Halaman

David Jobber, Geoff Lancaster© 2009


Service Marketing Management Peter Mudie, Angela Pirrie© 2006Penerbit : Butterworth-Heinemann, Oxford Jumlah Halaman : 280 Halaman

Social Marketing to The Business Custmer Paul Gillin, Eric Schwartzman© 2011

Penerbit : Wiley & Sons, New Jersey, USA Jumlah Halaman : 274 Halaman

Social Media Marketing Dave Evans© 2008

Penerbit : Wiley Publishing, Indiana Jumlah Halaman : 433 Halaman

Strategic Integrated Marketing Communi Larry Percy© 2008


Social Media Marketing Eric Anderson© 2010

Penerbit : Springer, Oregon, USA Jumlah Halaman : 196 Halaman

Strategic Marketing Management Richard M.S. Wilson, Colin Gilligan© 2005

Penerbit : Elsevier, Massachusetts, USA Jumlah Halaman : 883 Halaman

Strategic Marketing Planning Colin Gilligan, Richard M.S. Wilson© 2009



Selling and Sales Management



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Strategic Marketing Process Moderandi, Inc.© 2013

Penerbit : Moderandi, Inc. Jumlah Halaman : 097 Halaman

Erica W. Austin, Bruce E. Pinkleton© 2006

Penerbit : Lawrence Publishers, New Jersey Jumlah Halaman : 428 HalamanStrategic Public Relation Management

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